John Yang graduated with a B.S. degree in Management from Case Western Reserve University, obtained a M.S. degree in Management (Concentration: Marketing) from Purdue University, and received a Ph.D. in Business Administration (Marketing) at the University of Iowa. Since 2023, he has been serving as a professor at Hankuk University of Foreign Studies Business School. His primary research interests include Artificial Intelligence (AI), Consumer Behavior, Psychological Ownership, Consumer Desire, and Product Design. Currently, he teaches courses such as Marketing Management, Current Issues in Marketing, and Principles of Business Management.

연구관심분야

• Artificial Intelligence (AI)
• Consumer Behavior
• Psychological Ownership
• Consumer Desire
• Product Design

학력사항

• Ph.D., Marketing, University of Iowa
• M.S., Marketing, Purdue University
• B.S., Management (Minor: Economics), Case Western Reserve University

경력 및 활동

• Assistant Professor of Marketing at Hankuk University of Foreign Studies (2023-Present)